This video is part of my capstone project which was a collaboration between jewelry brand Chrome Hearts and tequila/mezcal brand Casamigos.
This infographic was researched and designed by me for an assignment related to global sourcing information for a country of our choosing during the Fall of 2018. I extensively researched El Salvador and their guidelines for production and general business practices as well as completing a SWOT analysis about doing business with El Salvador as an American manufacturer.
During the Spring of 2017, I collaborated with a group in an Aesthetics and Style course to create a brand extension. For this, we chose to create a promotional concert for Alexander Wang, and this was the video we would use for social media postings along with a caption of the "what, where and when's" of the event. I specifically was tasked with the direction and styling of this video.
This was a collaborative effort completed this past March for my Retail Buying Simulation course, in which we were tasked with creating a complete 6-month buying plan with research and new marketing ideas/campaigns that went along in promoting sales for the company of our choice, which was Converse.
This was a lookbook assembled during a Digital Presentations Technique Class. For this particular project, we had to create a storyline that could be portrayed via photographs. I directed and assisted in curating the production of this shoot as well as the storyline, "Suburban Opulence", which is about a group of college kids who head back to their suburban dwellings to experience their version of an opulent weekend.